About 600 Series Design

600 Series Design was founded in 2002 by Will Horton, after spending four years at XPLANE, a prominent St. Louis information design firm.

Through this agency relationship, and by pursuing independent working relationships with business consultants during the dot-com bubble years and beyond, 600 Series Design has gained invaluable experience dealing with the communications challenges of the smallest of small businesses, to Fortune 50 organizations. These experiences shaped the principles that this company is based on:

• Listen to the underlying business challenges that created specific assignments
• Offer flexibility in service to handle challenges from many possible directions
• Treat the customer's customer as our own

Why "600 Series?"

The name of the company derives from the game of bowling, once America's prime time pastime, and on a personal level, my lifetime pursuit. A "600 series" is made up of three games averaging 200 points apiece, a very difficult achievement for your average player, and one that I decided to dedicate myself to some years back. By studying and refining my approach - the steps taken before you actually throw the ball - this once unreachable goal is now "par," and I have been fortunate enough to bowl a perfect 300 game in the process!

Professionally, 600 Series Design has been dedicated to the achieving the same result. By studying and streamlining our approach as we practice it, 600 Series Design has been able to make the leap from simple illustration house to an agency capable of solving extremely complex corporate communication challenges. We continue to learn from our customers as we grow.

Furthermore, we hope to have the opportunity to grow with you.